Did you know the average consumer attention span is eight seconds? Research has shown that the average attention span has shrunk by nearly 25 percent between the years 2000 to 2015.

Then, doesn’t it then make sense to tailor your marketing strategy to keep your customers and viewers as engaged as possible? Dynamics 365 Marketing may be your best bet.

Although, it is a big platform and can definitely feel overwhelming when we’re getting started.

Come with us as we break down what exactly 365 Marketing is and how it can massively boost customer engagement.

What Is Dynamics 365 Marketing?

Dynamics 365 for Marketing is the first marketing tool under Microsoft’s belt. It falls under the Dynamics 365 umbrella, which is a line of products focused on resource planning CRM tools. The intention behind the software is to give small to medium-sized businesses the tools they need to run successful marketing campaigns across a variety of channels.

It comes with powerful tools that we can use right off the bat to design and deploy campaigns across various channels. It also provides plenty of high-end templates that have great drag-and-drop interfaces and ample space for change.

 

What to Expect?

Users of 365 Marketing can build personalized marketing and customer journeys with targeted messages and marketing activities sent at various stages of the customer’s engagement. These tailored, automated customer interactions foster good leads and encourage continuous movement through the pipeline.

Dynamics 365 benefits from being closely tied to other branches of the Dynamics CRM system, like Dynamics 365 Sales and Customer Service. It does certainly improve Microsoft by pressing the advantage of usability. This is because it uses the same Common Data Model to store and share data with other apps.

All the apps associated with the package share the same core, or “brain,” meaning they’re always in sync with one another and always up to date. This means we can push for efficient sales and marketing strategies and bring various teams together.

They also designed the software to work on a variety of platforms, with a uniform UI that works on mobile, tablet, and desktop. One of the biggest benefits of using Dynamics 365 Marketing is the ability to lean on both real-time and outbound marketing.

 

Real-Time Marketing

Real-time marketing is all about the current customer journey. Any real-time planning should include event-based triggers. For example, it gives us the flexibility to create real-time responses based on signals coming from customers. This means you can:

• Build a rich data profile
• Select the best channel for each customer
• Interact at the appropriate times

It also means we can personalize our messaging and even include dynamic text and images, which connects us with customers wherever they are. This could happen through push notifications or even emails and text messages.

 

Outbound Marketing

Outbound marketing lets us connect our marketing and sales operations with email marketing, lead scoring, and social media posting. With outbound marketing, we can:

• Capture strong and promising leads
• Manage those leads through a custom process
• Leverage social media effectively
• Get customer feedback with online surveys

Perhaps we want to dive more into Facebook, Instagram, or even LinkedIn. Or, if we want to unearth what qualifies as a good, productive lead, the combination of real-time and outbound marketing is a game-changer.

 

Who Can Use It?

Many entry-level cloud solutions lack the tools most businesses need and want. This may include high-end resources and tracking capabilities. 365 is significantly more powerful than these but also more complex. As a result, it’s unlikely tiny companies will ever need full 365 coverage. That being said, it is very well suited to the wider-end of the small to mid-sized business range.

Although we can use the app for both B2B and B2C marketing, it is ultimately best suited for B2B marketing. 365 for Marketing is a great toolset for mid-sized businesses that are ready to put a little more time and money into their marketing efforts. This is especially true if they’ve outgrown the basic, native marketing features of other Dynamics 365 apps like Sales.

Features of Microsoft Dynamics 365 and How It Can Transform Your Business Process

To give a general overview, it is important to go over the app’s primary functions. We want to see what problems 365 Marketing solves and the benefits it offers to its users. It has a set of fundamental capabilities that simply need to be translated into more practical business terms.

 

Customer Journeys

 

Customer Journeys in 365 Marketing is ideal for marketing automation and streamlining daily procedures. These would be tasks we’d want done with no direct involvement from the marketing team. We could design a system where the customer journey is mapped out, with various aspects and triggers accounted for. We then play that journey out and predict how it will unfold based on their responses. This means we change or adapt the process as the client’s needs evolve.

As any smart marketer will tell us, we need to map out the client’s path before we create campaigns and generate leads. This is an area 365 Marketing succeeds in.

 

 

With the help of 365, we can distribute our campaigns through a variety of channels. It comes with templates and design tools that help us quickly create professional-looking branded emails, build lead capture forms, and establish dynamic landing pages. This is all with conversion in mind.

We can also develop SMS or text message and social media campaigns, which connect with Microsoft Social Engagement. This comes packaged with any of the suits’ CRM tools, which gives us more control over our social media marketing.

 

Managing Events

 

Modern marketing is all about providing value to current and potential clients. If a company does so by presenting events like conferences or seminars, 365 Marketing has several built-in tools to assist you.

The app’s event management capabilities include everything you need to create an event. It includes venue and speaker management, registrations, scheduling, and attendance tracking.

There’s even a portal management system that allows businesses to construct a customised event site. Here, attendees could manage their profiles, attendance, and registrations, and get all the information they need about speakers and event schedules.

 

Managing Leads

 

All marketing initiatives aim to produce leads. 365 Marketing comes with simple lead management features that make it easier to track, score, and nurture leads.

The app uses an intelligent, automated lead-scoring system that qualifies leads at every stage of the customer journey. This is based on predetermined rules, such as marketing email engagement, website visits, and event registration. This allows us to rate leads based on criteria that reflect what’s most important to us.

 

Insights and Analytics

 

Analysing a campaign’s success is an important aspect of marketing, as it guides any further decisions. We want to gain knowledge and refine our marketing strategies as best we can. Insights are the way to do that. Besides the lead-scoring measures stated above, Dynamics 365 has powerful analytical tools capable of gathering and analysing data, as well as providing actionable insights.

 

Let Us Help You Grow

Anybody can grow with the right marketing tools and know-how, and we can help them do that. With powerful flexibility and limitless possibilities, it’s clear that Dynamics 365 Marketing is the way forward. We help craft memorable experiences for your customers and nurture relationships. This is the value we offer and stand by.

We work with businesses to make magic and deal with many Microsoft products and services. Talk to one of our experts today and let’s see what we can do for your business.

Improve Your Business

To reduce costs, improve efficiency, and offer the customer service your clients deserve, you want to implement Microsoft Dynamics 365. Book a demo today to see how it can enhance your business.

Firstly, What Is Sales And Marketing Alignment?

Sales and marketing alignment, or “smarketing” as some like to call it, is essentially getting these two teams to cooperate as one; working towards a common goal – generating and increasing revenue in the long run.

Think of your business as one big family. As with real families, there are usually two or more relations (like siblings) who are constantly bickering, and in this instance, Sales and Marketing can be considered the corporate siblings.

Aligning these two teams is an opportunity to grow your business. As a sales or marketing manager (or parent in this instance), it can be frustrating to constantly try and keep the peace between the two teams, especially when your time could be better spent on more productive tasks.

Getting these “siblings” to collaborate and listen yields a brand new invention – or simply creates a much more harmonious working environment. Which in turn leads to a healthy impact on organisational growth (see more on this infographic by Wheelhouse advisors).

 

Did you know that $1 trillion of revenue is lost annually due to marketing misalignment?

Let’s explore some ways on how to better align your marketing and sales teams.

 

Spot The Difference

Sales and marketing teams are often siloed through different offices, technologies and goals. By (literally) breaking down the walls between these two teams, you can combine the sales and marketing funnels into one process for both teams. How? With Microsoft Dynamics 365 for Sales and Marketing. Both of these software solutions are based on the same platform so that both teams can share and access data and business processes – simplifying the alignment between sales and marketing teams.

 

Practice What You Preach

As the leader of your team, you should practice what you preach. Openly praising (or criticizing) another team in front of your own will set the precedent for them to do the same. Small, simple ways to start the alignment process are by giving credit where it’s due; openly collaborating with other team leaders and carrying their contributions back to your own team. When your team sees your cooperation with the other, the effect will trickle down.

 

Check-In Regularly

Another way to align the sales and marketing teams is to simply communicate with one another. It can be as quick as grabbing a coffee together or through scheduled meetings.  This essentially helps the team gain in-depth knowledge of one another’s challenges. Attending meetings together lets teams know how each one is doing with their goals and how they can support one another. For example, the marketing team can share what content they’re creating and promoting, while the sales team can help marketing improve their lead-generating skills.

 

Generate Quality Leads Together

In order to generate strong quality leads, both the marketing and sales teams need to align on what the ideal client looks like. If this is not clear, marketing campaigns could be skewed and sales will waste time chasing misinformed leads. Assessing your buyer persona together ensures more accurate marketing campaigns and higher close rates for the sales team, and ultimately increased revenue. A win for everyone!

 

Feedback Drives Improvement

Smarketing needs to head toward the same goal with the same coordinated messaging, and as long as each department is doing this, everyone will be aligned. Keeping an open feedback loop to ensure everyone is on the same page is imperative to achieving alignment and organisational growth. For example, should a prospect or customer ask for content that doesn’t exist (yet), there should be a simple way for marketing to receive this nudge and add it into their content strategy. Similarly, sales should ensure they’re using defined brand tone/messaging when prospecting. This type of open communication drives improvement across both teams.

 

Be A Motivator

Though it may seem to be the most obvious route to alignment, motivation hardly seems to be the first thought that comes to mind. By motivating everyone on your team – from the CEO to the new intern – you’ll get a better understanding of the financial value of their work.

 

Set Common Goals

Creating similar KPIs and goals is a great way to align smarketing. Having the same goal gets both teams working and strategising together, providing a more holistic approach to marketing. This also creates a seamless transition from marketing to sales, preventing broken messaging that could result in losing a potential lead. When conversion rates and lead value is measured and influenced by both teams, this would be a great key performance indicator (KPI) smarketing can work towards.

 

Understanding What Each Team Wants

There will naturally be different KPIs for each team and colleague, but for true smarketing alignment, there needs to be a general understanding of what each team wants to achieve and how they can work together to achieve it. Perhaps it comes down to the sales team reducing the number of touchpoints between converting a lead to a sale. By collaborating with the marketing team, they can create succinct workflows that allow leads to pass between marketing and sales, as and when necessary.

 

So, there you have it – tried and true tips for aligning your sales and marketing teams; these tips should help your teams get along effortlessly. But remember, implementing the same tools such as Microsoft Dynamics 365 for Sales and Marketing, having the same processes and aligning your goals is key. When one team is working with leads from the other, data can get lost on both sides and teams can’t see where the lead originated from, track its progress or provide feedback on trends surrounding these leads.

Now that there’s virtually nothing holding you back, see what you can do to improve smarketing alignment today – we suggest starting with a coffee, a chat and Microsoft Dynamics 365.

 

Businesses constantly face new challenges and the pace keeps increasing. As priorities change and new opportunities emerge, the future of every business depends on how well it can empower its teams to adapt and innovate.

Microsoft recently held its Business Applications Launch Event where it published its release plans for the next cloud update wave across the Power Platform and Dynamics 365. It released hundreds of new features, enhancements, and innovations that will help businesses become more agile and customer-centric.

The CRM Team managing director Wynand Roos warns that competitors are transforming their business models and customer expectations are evolving.

“Businesses need to embrace change and be ready for disruption.”

The 2022 release wave 1 for Dynamics 365 and industry clouds brings new innovations that provide businesses with significant capabilities to transform. The release contains hundreds of new features across Dynamics 365 applications, including Marketing, Sales, Customer Service, Field Service, Finance, Supply Chain Management and Supply Chain Insights.

It also includes Human Resources, Commerce, Fraud Protection, Business Central, Connected Spaces, Guides, Remote Assist, Customer Insights, Customer Voice, and Microsoft Cloud for Healthcare, Financial Services, Sustainability, and Non-profit.

 

Roos points to some of the exciting releases.

“Dynamics 365 Commerce continues to invest in key B2B commerce scenarios, including sales agreements, on-behalf-of ordering, and partner-specific product catalogues and pricing. This release also introduces customer segmentation and targeting with Dynamics 365 Customer Insights, and out-of-the-box A/B experimentation and analytics tools. The new Store Commerce app streamlines point of sale deployment and servicing while improving performance,” he explains.

 

More importantly, he says new workflows in headquarters, bulk image upload, and manifest-driven upload simplify the management of media assets across channels.

“Customer service functionality is easily enabled on customers’ e-commerce sites with Power Virtual Agents and Omnichannel for Customer Service.”

 

 

Dynamics 365 Sales focuses on enabling sales professionals to harness the power of data and intelligence which will help them to forecast, compare annual projections, and measure performance using predictive scoring.

“Sellers can collaborate using Teams from within Dynamics 365 to accelerate their pipeline, while managers can track team performance and provide coaching to increase customer satisfaction. Our goal is to help the seller close more deals, faster, while being as productive as possible,” he adds.

 

Dynamics 365 Marketing is empowering Marketers to leverage the power of data and AI in order to improve marketing content creation and delivery. Make every interaction count, by responding at the right moment with new event triggers based on data changes in any Dynamics 365 app.

 

Marketers can now take action from journeys in more ways, using no-code conditional text to easily personalise content and taking immediate action on SMS replies through personalised experience based on responses using custom keywords.

 

 

Dynamics 365 Human Resources will equip HR professionals with the ability to tailor experiences and automatically complete processes when employees are joining, leaving, and moving within an organisation. Intelligent talent management capabilities enable companies to understand the skill set gaps to ensure the right people are in the jobs and to plan for future investments.

 

On the security front, Dynamics 365 Fraud Protection is delivering new capabilities that allow operators of payment service providers to offer fraud protection as a service to their businesses, including those that have a multi-hierarchy business structure.

 

 

Industry solutions like Microsoft Cloud for Healthcare continues to commit to healthcare providers in enhancing patient engagement, improving data-related functionality, and further automating deployment experiences while expanding the global availability of our Microsoft Cloud for Healthcare solutions.

 

Microsoft Cloud for Financial Services provides capabilities to help manage data to deliver differentiated experiences, empower employees, and help combat financial crime while facilitating security, compliance, and interoperability of financial data.

 

“This helps in enhanced collaboration, automation, and insights to streamline processes, personalises every customer interaction, improves customer experience, and delivers rich data insights,” says Roos.

 

Microsoft Cloud for Non-profit is updated to reflect our commitment to delivering a great onboarding experience to new and returning Cloud for Non-profit partner and non-profit customers.

 

Finally, Microsoft Cloud for Sustainability has launched an extensible SaaS solution that provides comprehensive, integrated, and automated sustainability management for organisations. It automates manual processes, enabling businesses to more efficiently record, report, and reduce their emissions on a path to net zero.

 

The Dynamics 365 and industry clouds release plan for the 2022 release wave 1 is available here.

Nucleus Research found 64 per cent of companies using customer relationship management (CRM) consider it impactful or very impactful on their businesses. Sales teams displayed a 17 percent job satisfaction increase when it was added to their tool arsenals.

CRM technology is vital for your company, but how can you implement it in an efficient and user-friendly manner?

One of the Microsoft products that are making a difference is Microsoft Dynamics 365.

Read on to see how it can impact your company.

What Is Microsoft Dynamics 365?

Microsoft Dynamics 365 makes it easier for mid-market companies to engage with customers, team members, and prospects. It is the only cloud-based option that offers what a company needs in terms of CRM and enterprise resource planning (ERP).

It unifies all of the CRM apps you utilize, making the sales process much simpler and more streamlined. It gives employees the tools they require to improve customer relationships, customer experience, increase productivity and sales.

Since it uses both CRM and ERP technology, it makes communicating internally, as well as with customers, much easier.

Microsoft Dynamics 365 brings digital intelligence to all business processes and can be the digital transformation you want for your company.

Benefits of Microsoft Dynamics 365

If you are considering implementing Microsoft Dynamics 365, it’s important to know what benefits to expect. Let’s dive deeper into what it offers.

 

Easy to Use

Not only is it simple to implement, but you can also use it in the cloud or in a hybrid cloud setting. Microsoft Dynamics 365 has an intuitive user interface that is incredibly clear.

Users can create personalized workspaces that are activity-based. This enables them to manage assets and processes. It is similar enough to Office 365 where users will quickly feel like they know how to use the program. Therefore, reducing the stress of new software implementation.

If your company requires employees to have their own devices, this software is ideal. Employees will be able to access all of their information through its cloud-based functions.

This software comes in many languages and has country-specific functions for more than 50 countries.

 

Integrates with Microsoft Products

Dynamics 365 fully integrates with Office 365, allowing the simple use of Outlook, Power Bi, and SharePoint.

It is quick and efficient to move between apps when you use Microsoft Dynamics 365. You do not have to worry about your employees taking more time to input customer data into other platforms. You also do not have to provide added personnel re-training.

This software will give you the complete picture of your business that you can analyze and improve on.

 

Better Customer Service Experience

Microsoft Dynamics 365 collects a vast amount of data from clients. It can analyze how they interact with certain brands, what kind of websites they visit, and what communities they belong to.

You can expect to receive information on brand loyalty and buying patterns when you use the BI tool. This offers invaluable help for customer service representatives.

With all of this data in their hands, customer service representatives will be able to have personalized interactions with customers. This is beneficial to the client as well as to the business.

 

Built-In Analytics

Microsoft Dynamics 365 has built-in analytic tools and real-time insights. Azure Machine Learning, Cortana Intelligence, and Power BI are all embedded in the software.

Cortana and Azure and their algorithms take descriptive statistics and can use them for predictions on the opportunities your business should take.

With these tools, you can get predictive insights and see hidden trends. The business application of these pieces of data are invaluable.

When you make a decision, you will do it based on accurate data reports. Not only is this better for your business, but it also offers much more responsive customer service.

 

Data Privacy

Data privacy is a growing concern, but it is one less thing you will have to worry about with Microsoft Dynamics 365. Although it is a cloud-based solution, Microsoft Azure offers top-level cybersecurity.

It has disaster recovery and technical support available for twenty-four hours. With physical data centers, service hosting platforms, and network connectivity, you can get the help you need.

 

Save Money

With software that allows you to reduce the sales cycle, you can expect fewer costs. It offers the real-time insights employees need to answer questions and make decisions during the sales process.

Its advanced automation functions also help identify redundancies in resources and processes. This goes a long way to save on costs.

Since Microsoft Dynamics 365 uses the cloud for its functions, you also save money on having to maintain your own servers and hardware.

 

Customization

Dynamics 365 has many built-in workflow tools and modules. They can help you automate functions and tasks across marketing, customer service, field service, sales, and project service.

If you find that the built-in tools are not offering exactly the functions that you need, you can customize them. You can use the customization tools in the program to add new fields and new objects.

You can also expect flexibility in the program’s architecture. There are pricing tiers which allow you to customize the program to your budget and team size.

 

Scalability

Like most other cloud-based Microsoft products, you can change your subscriptions on a monthly basis. When you want to scale up or down, depending on your budget, project, or team size, you can do so with ease. Scalability provides the business intelligence that you need from this type of software.

Improve Your Business

To reduce costs, improve efficiency, and offer the customer service your clients deserve, you want to implement Microsoft Dynamics 365.

Book a demo today to see how it can enhance your business.

Do you want your manufacturing organization to take advantage of predictive analytics?

If you answered yes, then get ready to learn about how Microsoft Dynamics 365 can help manufacturers. This article will share the latest in manufacturing processes. We’ll cover the benefits from supply chain management to customer service.

Microsoft Dynamics 365 Steps Up

Microsoft Dynamics 365 is an integrated, data-driven software solution. It helps manufacturers shorten and optimize their sales cycle. In addition, the tools empower a personalized customer service experience and enhance customer loyalty.

This tool strengthens customer relationships with the manufacturer. It also centralizes, optimizes, and streamlines the customer’s experience data. Some of the benefits include:

• Identify critical customers for revenue opportunities
• Control leads campaign from lead generation to capitalization
• Provide personalized engagement based on customer’s journey
• Run simultaneous campaigns using web content, email, and events

Dynamics 365 transforms the customer’s journey into a great buying experience. This documented experience empowers sales, marketing, customer service, and customer insights.

Sales

Microsoft Dynamics 365 connects salespeople to customers through their preferred selling and communication channel. The software’s AI can shorten the sales cycle with suggested best action steps. These steps focus on the highest-priority activity that has the most significant potential to close.

The system also predicts revenue fluctuations. When addressing the funnel, the system highlights the customers needing attention from the salesperson.

Marketing

The software supports the marketing team in finding and nurturing the right leads. The unit can focus on the latest trends and create a connected customer experience. The experience is a personalised journey that strengthens relationships and builds loyalty.

For a holistic experience, marketing, sales, commerce, and services impact the customer journey. Marketing can use AI-driven content recommendations to enhance the experience. Also, the AI provides relevant actions for customer segmentation, channels, and analytics.

Microsoft Dynamics 365 connects with other tools most marketing departments use. The built-in features protect the customer data and provide the information needed for personalisation. The best part is its ability to customise the experience journey.

The marketing team will also enjoy the predictive, design, and delivery aspects of the tool.

Customer Service

Customer service employees will appreciate the connected experience. Before a customer connects to a customer service employee, they’ll have the choice of working with an automated self-service module. This module uses virtual agents and a portal to a deep knowledge base.

For those customers wanting to speak with a live person, the AI productivity tools take the guesswork out of case resolution. The system provides the correct information at the right time. Also, AI insights and analytics improve the customer and agent experience.

Field Services

Microsoft Dynamics 365 provides everything needed to optimise resources that help improve the technicians’ efficiencies. The result includes reduced operational costs. Most of these savings come from the team being more proactive.

The system provides predictive services that can prevent many reactive situations from happening.

Finance

Operational expenses decrease by using the system along with the simplification of financial complexities. These successful results come from AI-driven insights.

The fine-tuning of the financial controls generate reports and embedded analytics to keep the team on task. The automated processes also reduce the time needed for financial reporting.

Microsoft Dynamics 365 can also watch financial performance and budgets. The automated tasks boost productivity to maximise financial performance. Regulatory reporting and financial planning also take advantage of the AI process.

The system uses rule-based charts, a no-code configuration process, and automated tasks to boost productivity. In addition, this solution connects to electronic invoicing and global payments.

Operations

Supply chain management uses predictive operations. As a result, the manufacturing process gets simplified and automated. Also, the system extends the life of the assets.

Managing the process in the cloud helps ensure business continuity.

Commerce

Microsoft Dynamics 365 provides the ability for customers to connect when, how, and where they want on any device. The system creates a consistent engagement across both online and offline channels. You also get a comprehensive view of your customers and partners.

The process uses a unified commerce platform to foster relationships. The solution scales to meet your needs both on the vendor and consumer sales side. The user-friendly applications create a friction-free retail experience.

The infusion of AI plays a role in your ability to scale commerce solutions. This ability drives a strong ROI and supports the optimisation of business practices.

HR

Self-service HR tools provide empowerment for employees to get the information they need when they need it. The data can include:

• Benefits
• Compensation
• Leave and absence
• Certifications
• Training
• Compliance programmes

This process frees up HR professionals to handle complex and urgent issues.

The HR solution is scalable, so it grows as your company grows. The system also connects with partnering systems to centralise the information.

The result is better decision making and happy employees.

Reinvent and Innovate

Microsoft Dynamics 365 brings insight into operations that allow you to cut expenses. This focus inspires positive change in operations to address optimization. It also impacts change with shortened processes and cost-cutting.

This means you can improve on time to market.

The tool also helps with collaboration so teams can improve:

• Speed research and development
• Reduce costing and resources
• Innovate production processes
• React faster to trends and industry developments

Dynamics 365 allows you to reinvent a product. This might come from innovation or the development of a new product based on a shift in the market. The system gives you the agility and needed information to stay in the game

Real-Time Insight

Microsoft Dynamics 365 provides real-time insight. Manufacturing organizations can also capitalize on predictive analytics. Plus, machine learning fuels the communication between CRM and ERP systems.

The manufacturing industry can now provide every employee with customer service answers. In addition, the manufacturing processes can also transform with real-time data during production.

Contact us if you’re ready to learn more about the intelligent platform. Also, check out our other blog posts on similar topics.

When you use Dynamics 365 in conjunction with Azure, you gain access to a number of benefits. These benefits can help streamline your business activities and improve our customer experience, bringing you an attractive return on your investment.

 

Flexibility.

There are three options to choose from in terms of hosting and accessing your software. Hosting Dynamics 365 on Azure means you don’t own the software; instead, you are using a service. Because you don’t need to purchase the software, you also won’t need to install it on individual devices since the program and everything related to it (including your data) are stored online.

 

One of the main benefits of using Dynamics 365 with Azure is that the software is hosted on Microsoft’s servers. There is no need for you to invest in the hardware or maintain the software infrastructure. Managing security measures, performing data backups, and issuing updates are all done by Microsoft.

 

However, if you wanted to, you could host Dynamics 365 on-premise. In this case, you will host the program and store all of your data on your own servers or through an IT partner. This option will require you to perform all the upkeep and maintenance of the hard and software.

 

Hybrid Dynamics 365 deployments combine cloud and on-premise hosting. These deployments are fully integrated with the Microsoft cloud, giving you access to cloud-based services while your transactions and data are stored on your own servers.

 

Quick to set up.

Dynamics 365 is built and optimized for Azure. There is no need to invest time, money, and effort into on-premise CRM development and deployment. Dynamics 365 has easy-to-use point-and-click setup wizards that will have you up and running in no time. There is no need for developers to configure custom links to ensure your applications interact seamlessly.

 

The size and scope of Dynamics 365 can be scaled up or down as your needs change. Additional features may require more complex implementation. Still, using cloud deployment negates the need for additional computing power and servers.

 

Easy integration with other cloud-based products and add-ons.

When using Dynamics 365 and Azure, you can connect to programs like Office 365, SharePoint, Outlook, and PowerBI. Integrating Dynamics 365 products in Microsoft’s productivity suite allows you to harvest and use data from programs like Excel, Word, and Outlook. This could give you a more comprehensive picture of your business and increase productivity while managing everything from your Dynamics 365 interface.

 

More than that, combining Dynamics 365 with Azure gives you access to Microsoft’s business intelligence tools. This includes features involving machine learning to provide accurate and relevant data to grow your business and boost productivity.

 

AppSource gives you access to over 500 apps and add-ons from, all designed to streamline your business processes and enhance your customer experience.

 

Always on, always backed up.

Microsoft offers a 99.9% uptime guarantee. The company keeps synchronized copies of your company’s data on two servers. This allows your company to continue operations during planned or unexpected service outages.

 

In addition to excellent disaster recovery, cloud deployment automatically creates backups of your data. Saving time and resources that would otherwise be required to backup your data means you can focus your efforts on growing your business, increasing productivity, and enhancing your customer experience.

 

Up-to-date updates.

Dynamics 365 platform updates are issued every three months, while application updates are issued every six months. These updates are optional, and you can test them in your development sandbox before implementing them. Many of the updates offered to Dynamics 365 users aren’t offered to on-premise deployments. This means Dynamics 365 users can take advantage of the newest software developments as they become available.

 

Dynamics 365, in conjunction with Azure, help you take care of the business end of things so that you can focus on what really matters: delighting your customers and growing your business.